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Great
contacts on both regional and national press, including ‘hard
to reach’ freelancers. |
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Knowledge
of online PR – using online media databases and national
newswire services to target news sites online. |
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A
team that is used to working with local and national government
departments. |
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Excellent
track record of results with the newspapers your target audiences
are reading (Telegraph, Times, FT, Guardian |
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Big
ideas that will help change perceptions of places, brands and
products. |
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Low
overheads therefore reasonable prices. |
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No
passing off work to junior members of staff – we do the
strategy and the leg work! |
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Benchmarking
your results and evaluating everything we do. |
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Knowledge
of the broader marketing mix and how/where PR can add value. |