We’ve also handled public
relations for public sector brands such as Deliciouslyorkshire.
A recent 12 month campaign produced more than 600 newspaper cuttings,
six television broadcasts and a dozen radio interviews, reaching
more than 15 million consumers in total.
We handle the PR for East Yorkshire
based Living Salads and have secured features in
the Times, Telegraph, Good Housekeeping, Country Living and the
Daily Express in the space of 4 months. Additionally, they’ve
has superb broadcast opportunities, appearing on radio 2 Drivetime
(9 million listeners) and BBC’s Working Lunch Programme in
February 2009. This coverage has helped to secure listings in all
the major supermarkets.
A recent project includes working
with the monks at Ampleforth Abbey, promoting their
cider and apple brandy businesses. The Abbey has appeared in the
BBC 2 flagship food series What to Eat Now (6 million viewers),
the Sunday Telegraph Magazine and most recently a 3 page feature
in the Observer Food Monthly Magazine.